Published on 02 Sep 2026


Introduction

 

YSE Beauty is a skincare and beauty brand founded by Molly Sims that focuses on simple clinically effective formulas for busy women Its collection includes exfoliators serums moisturizers SPF eye care lip care cleansing products beauty tools and complete skincare sets

The brand highlights products such as Your Favorite Ex Exfoliating Pads Morning Cocktail Vitamin C Brightening Serum Skin Glow SPF 30 Primer and Extreme Glow Dewy Peptide Plumping Serum among its best selling and featured products

YSE Beauty is a modern skincare brand built around a straightforward idea Skincare does not have to involve a long list of products or a complicated daily routine to feel effective and practical

 





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Founded by Molly Sims and developed with dermatological expertise YSE Beauty focuses on multifunctional skincare that combines active ingredients with everyday usability The brand describes its philosophy around fewer steps and useful formulas that are designed to support the appearance of brighter smoother and healthier looking skin without requiring complicated routines

The collection is especially relevant to people who want skincare that fits naturally into busy mornings and evenings Instead of separating every concern into a different product many YSE Beauty formulas combine several functions within one application

The current range covers daily cleansing exfoliation brightening hydration peptide treatments retinol care dark spot treatment eye care sun protection and simple complexion products The collection also includes ready made routines travel sizes refills and customizable sets

This makes YSE Beauty more than a single product skincare brand It offers a complete routine that can be adjusted according to individual skincare priorities

 

The YSE Beauty Brand Philosophy

 

YSE Beauty positions itself around clinically effective and barrier friendly skincare for women who have limited time for complicated routines The brand places particular emphasis on formulas that can provide more than one useful function within a routine

This approach can be seen throughout the collection

Exfoliating products are designed to improve the appearance of texture and prepare skin for later products

Vitamin C and brightening formulas focus on radiance and uneven looking skin tone

Peptide products concentrate on hydration plumpness and smoother looking skin

Moisturizers provide hydration while supporting the appearance of a healthy skin barrier

SPF products combine daily sun protection with complexion preparation

Eye products address the appearance of tired looking under eye skin

Treatment products focus on specific concerns such as dark spots and visible signs of aging

The result is a collection that works as a complete skincare wardrobe rather than a group of unrelated products

 

Main Product Categories at YSE Beauty

 

YSE Beauty offers a relatively focused range compared with large beauty marketplaces The products are organized around practical skincare concerns and daily routines

 

Exfoliators

 

Exfoliation is an important part of the YSE Beauty collection The brand offers the Your Favorite Ex range in several formats

Your Favorite Ex Barrier Friendly Exfoliating Pads are one of the products currently identified as a best seller The collection also includes a travel version and a refill option There is also the Your Favorite Ex Gentle Enzymatic and Physical Exfoliating Gel

The exfoliating pads are designed to gently dissolve buildup and leave skin looking smoother and more even The refill format contains pre soaked pads and allows the original container to be reused This makes the product practical for customers who already have it as part of their routine

The gel provides a different approach to exfoliation YSE Beauty describes it as a dual enzymatic and physical exfoliating gel intended for use once or twice weekly instead of retinol

This gives shoppers two different exfoliation formats

Pre soaked pads for convenience and quick application

An exfoliating gel for a more traditional treatment style

 

Serums and Targeted Treatments

 

Serums represent one of the strongest parts of the YSE Beauty collection The range includes products designed for hydration radiance visible texture tone and signs of aging

 

Extreme Glow Dewy Peptide Plumping Serum

 

Extreme Glow is one of the most prominent products in the current collection It is a 30 milliliter serum formulated around peptides hydrating ingredients and brightening technology YSE Beauty states that the formula is designed to improve the appearance of plumpness smoothness brightness and texture

The formula includes Tripeptide 1 Hex peptide 9 hydrolyzed sodium hyaluronate squalene and Diglucosy Gallic Acid The product is designed to create a dewy appearance while supporting a smoother looking complexion

Its texture also makes it versatile for everyday use It can be worn on its own under makeup or mixed with foundation for a more luminous finish

 

Morning Cocktail Vitamin C Brightening Serum

 

Morning Cocktail is another key serum in the collection and is currently identified as a best seller It contains three forms of stabilized vitamin C together with niacin amide YSE Beauty positions it around brightening hydration and antioxidant support

This makes it particularly suitable for a morning skincare routine where customers want to combine treatment with daily hydration and protection

 

Last Call Gentle Daily Retinol Serum

 

Last Call is the brands retinol focused treatment It combines retinol niacin amide and omega fatty acids and is designed to improve the appearance of skin texture and tone

The formula uses encapsulated retinol that is released over time YSE Beauty also includes ingredients such as hyaluronic acid beta glycan and linoleic acid within the formula

The full size contains 30 milliliters and the brand also offers a smaller 10 milliliter size

The Problem Solver Tranexamic Dark Spot Cream

The Problem Solver is a targeted brightening treatment designed for the appearance of dark spots and uneven pigmentation

Its main ingredients include tranexamic acid niacin amide licorice root extract and pomegranate seed oil The product can be used on the face neck décolletage and backs of the hands

The full size contains 50 milliliters and a mini size is also available This gives customers a smaller format when they want to introduce a targeted treatment into their routine without immediately purchasing the full size

 

Moisturizers

YSE Beauty offers two main moisturizer approaches

 

Xtremely Quenched Peptide Instant Glow Moisturizer

Xtremely Quenched is a 50 milliliter moisturizer designed around layered hydration and a light reflective finish Its formula includes four dimensional hyaluronic acid peptides a skin identical ceramide pantheon glycerin murumuru butter and canella Asiatic extract

The formula is designed to hydrate while supporting the skin barrier Its finish is intended to work well under makeup because it provides a smooth and slightly grippe surface rather than a heavy or greasy texture

 

Xtremely Rich Brightening and Barrier Supportive Moisturizer

 

Xtremely Rich takes a different approach It is positioned as a richer moisturizing cream for tired and dehydrated skin

YSE Beauty describes it as plush and creamy while still feeling lightweight It is designed for hydration brightening and barrier support and is particularly suited to an evening routine

The brand also offers an Xtremely Rich Moisturizer Mini in addition to the full size

The two moisturizers therefore provide different practical choices Xtremely Quenched is designed around hydration and makeup preparation while Xtremely Rich is more suited to a richer nighttime moisturizing step

 

SPF and Primer

 

Skin Glow Illuminating SPF 30 Primer is one of the most recognizable products in the YSE Beauty range It combines SPF 30 with priming and complexion enhancing functions

The formula contains niacin amide sodium hyaluronate and spirulina maxima extract YSE Beauty describes it as a daily three in one product that primes and protects while giving the skin a soft focus glow

The product is available in a 50 milliliter size and a smaller 15 milliliter version It can be worn alone or underneath makeup

This combination makes it practical for people who want fewer morning skincare steps Instead of applying a separate moisturizer like complexion product and sunscreen immediately before makeup customers can use a product designed to combine several of those functions

 

Eye Care

YSE Beauty offers two main eye care products

 

Wide Awake Brightening and DE puffing Eye Cream with Vitamin C and Caffeine is designed for the appearance of tired looking under eye skin It is available in several sheer tint options including Sheer Pink Sheer Peach Sheer Honey and Sheer Mocha

The Overachiever Brightening and DE puffing Eye Masks are another option They are designed as a short treatment that focuses on the appearance of brightness and under eye puffiness YSE Beauty lists them among its best selling products

The eye collection therefore combines an everyday cream with a more occasional treatment format Cleansers

Take It Off Antioxidant Rich Gel Oil Cleanser is the primary cleansing product in the collection

Its gel oil format is designed to fit into the first step of a skincare routine The store also offers a mini version of the cleanser making it suitable for travel or for customers who prefer smaller quantities

A cleanser is an important part of the overall YSE Beauty range because it provides the starting point for the brands more targeted treatments

 

Lip Care

 

YSE Beauty also extends beyond facial skincare with a small lip care range

Like A Gloss Hydrating Lip Tint combines a cosmetic tint with a hydrating approach The collection includes multiple shades ranging from subtle everyday colors to stronger tones

Like A Gloss Restorative 3 in 1 Lip Treatment is focused more directly on lip care The brand describes it as a nourishing treatment that can also be worn overnight as a hydrating lip mask

These products add a simple complexion and lip care element to the otherwise skincare focused collection

 

Beauty Tools

 

The Finisher One and Done Brush is the main beauty tool listed in the current collection

Its purpose fits the brands wider skincare and makeup philosophy by providing a simple tool for completing a makeup routine The product is currently included among the newer products in the store

 

Glow and Complexion Products

 

Vacation Glow Moisturizing Highlighter Stick is another complexion focused product in the collection It is designed to provide a moisturizing highlighter effect and adds a makeup element to the skincare focused assortment

This product fits naturally with the brands emphasis on fresh and radiant looking skin rather than heavy makeup

 

Best Selling YSE Beauty Products

 

YSE Beauty currently identifies several products as best sellers These include Your Favorite Ex Barrier Friendly Exfoliating Pads Morning Cocktail Vitamin C Brightening Serum Skin Glow Illuminating SPF 30 Primer Peptide Stacking Duo Full Face of Glow Plump and Protect Duo The Overachiever Eye Masks and Minutes to Glow Trio

Because YSE Beauty does not publish its actual sales revenue or unit sales by product it is not possible to verify which individual item generates the highest total revenue

However the products that receive best seller status provide a useful indication of which items are most central to the brands current assortment

 

Best Seller Highlight

 

Your Favorite Ex Barrier Friendly Exfoliating Pads

Your Favorite Ex Exfoliating Pads are one of the clearest flagship products in the current collection

The standard product is priced at 75 dollars A travel version is available for 17 dollars and a refill is available for 65 dollars The refill contains 45 pre soaked pads

The product is designed to gently dissolve buildup and prepare the complexion for subsequent skincare and makeup Its pre soaked pad format makes the application simple and consistent

The product also carries an Allure Best of Beauty Award Winner 2025 designation on the YSE Beauty website

Its practical design is one reason it stands out Customers do not need to measure a liquid exfoliate or spread a traditional treatment across the face The pad provides a ready to use format that suits a quick routine

The availability of travel and refill formats also gives the product a broader place within the collection The travel size can suit short trips while the refill reduces the need to replace the main container Best Seller Highlight

 

Morning Cocktail Vitamin C Brightening Serum

 

Morning Cocktail is another best seller with a more targeted treatment role

The formula uses three forms of stabilized vitamin C and niacin amide These ingredients are positioned around brightening hydration and antioxidant support The full size is 85 dollars and a mini version is also available

Vitamin C remains a familiar ingredient in morning skincare routines because it is commonly associated with brightening and antioxidant care Combining it with niacin amide allows the product to address more than one aspect of everyday skin appearance

Best Seller Highlight

 

Skin Glow Illuminating SPF 30 Primer

 

Skin Glow has an especially practical place in the collection because it combines daily sun protection with complexion preparation

The product contains SPF 30 and ingredients including niacin amide sodium hyaluronate and spirulina maxima extract YSE Beauty describes its finish as luminous while also providing a soft focus effect

It is priced at 54 dollars for the standard 50 milliliter size with a 15 milliliter mini also available

For customers who wear makeup this type of product can reduce the number of separate steps needed before foundation or other complexion products

Best Seller Highlight

 

The Overachiever Brightening and DE puffing Eye Masks

 

The Overachiever eye masks are designed for short term use around the eye area The product focuses on the appearance of brightness and puffiness and is designed to fit into a quick routine YSE Beauty lists the eye masks among its best sellers

Their format makes them different from the Wide Awake Eye Cream The cream is suited to regular use while the masks are more appropriate when someone wants an additional treatment step

Best Seller Highlight

 

Peptide Stacking Duo

 

The Peptide Stacking Duo combines products intended to support skin hydration and makeup preparation It is currently listed as a best seller and is priced at 122 dollars

Sets such as this are useful for shoppers who prefer a coordinated routine instead of choosing every product separately

Best Seller Highlight

 

Full Face of Glow Plump and Protect Duo

 

The Full Face of Glow Plump and Protect Duo is another best seller listed by YSE Beauty It is priced at 109 dollars and focuses on combining several elements of the brands glow oriented approach

The product is particularly relevant to customers who want a smaller routine built around hydration radiance and protection

Best Seller Highlight

 

Minutes to Glow Trio

 

The Minutes to Glow Trio is described as a no makeup makeup routine It provides a combination of skincare and complexion focused products intended to create a polished everyday appearance with fewer steps YSE Beauty lists it among its best selling products

This collection demonstrates how the brand connects skincare with natural looking makeup rather than treating the two categories as completely separate

 

Product Comparison

 

Product

Main Function

Format

Everyday Use

Your Favorite Ex Pads

Gentle exfoliation

Pre soaked pads

Routine exfoliation

Morning Cocktail

Brightening and antioxidant care

Serum

Morning routine

Xtreme Glow

Hydration and visible plumping

Serum

Morning skincare

Skin Glow

SPF and complexion preparation

Cream primer

Daily daytime use

Xtremely Quenched

Hydration and barrier support

Moisturizer

Morning and evening

Xtremely Rich

Rich hydration and barrier support

Moisturizer

Mainly evening

Last Call

Retinol treatment

Serum

Evening routine

Problem Solver

Dark spot and discoloration care

Cream

Targeted daily care

Wide Awake

Eye brightening and DE puffing

Eye cream

Morning routine

Overachiever

Eye treatment

Eye masks

Occasional treatment

Take It Off

Cleansing

Gel oil cleanser

Daily cleansing

Like A Gloss

Lip hydration and tint

Lip tint

Everyday complexion

Like A Gloss Treatment

Lip nourishment

Lip treatment

Nighttime or daily care

Vacation Glow

Moisturizing highlight

Highlighter stick

Makeup and glow

The Finisher

Makeup application

Beauty brush

Makeup routine

 

Product Design and Packaging

 

YSE Beauty products have a recognizable modern beauty presentation The collection uses compact packaging formats that are suited to bathroom storage makeup bags and travel

The design philosophy also supports ease of use Pre soaked exfoliating pads remove the need for measuring Serum bottles use pump or controlled dispensing formats Mini products make selected formulas easier to carry

The refill option for Your Favorite Ex adds another practical consideration Rather than requiring the customer to purchase another full container the brand provides a refill format containing pre soaked pads

 

Product Quality and Formulation

 

YSE Beauty places significant emphasis on active skincare ingredients

The range includes vitamin C niacin amide peptides hyaluronic acid retinol tranexamic acid licorice root extract ceramides and botanical ingredients

Different formulas use different combinations depending on their purpose

The Xtreme Glow serum uses peptides squalene hydrolyzed sodium hyaluronate and brightening ingredients

Xtremely Quenched uses four dimensional hyaluronic acid peptides a skin identical ceramide pantheon glycerin murumuru butter and canella Asiatic extract

The Problem Solver uses tranexamic acid niacin amide licorice root extract and pomegranate seed oil

Last Call combines retinol with niacin amide omega fatty acids hyaluronic acid and beta glycan

This variety means the collection can support different skincare priorities without requiring every customer to use every product

Daily Use and Lifestyle Relevance

The strongest practical feature of YSE Beauty is the way the products can be arranged into short routines

A simple morning routine can include cleansing exfoliation when appropriate vitamin C serum hydration and SPF

A more complete routine can include Your Favorite Ex Pads Morning Cocktail Vitamin C Serum Xtreme Glow Serum Xtremely Quenched Moisturizer and Skin Glow SPF Primer YSE Beauty itself presents these products together as part of its morning skin preparation routine

An evening routine can focus on cleansing treatment and moisturizing

YSE Beauty presents a nighttime routine involving the Take It Off Cleanser Last Call Retinol Serum The Problem Solver and Xtremely Rich Moisturizer

The practical advantage is that shoppers can choose a short routine and expand it only when necessary.

 

Travel and Mini Products

 

Travel friendly formats are another useful part of the product collection

YSE Beauty offers smaller versions of several products including Your Favorite Ex Travel Pads Xtremely Rich Moisturizer Mini Take It Off Cleanser Mini Morning Cocktail Vitamin C Serum Mini Last Call Retinol Serum Mini and The Problem Solver Mini

These smaller formats are useful for travel testing a routine or keeping skincare in a smaller bathroom or makeup bag

 

Complete Sets and Skincare Routines

 

YSE Beauty also offers coordinated sets

The AM Power Duo is designed around morning preparation and protection

The PM Power Duo focuses on brightening and firming as part of an evening routine

The Peptide Stacking Duo focuses on skin and makeup preparation

The Full Face of Glow Plump and Protect Duo brings multiple complexion and skincare functions together

 

The Minutes to Glow Trio provides a no makeup routine

 

The Instant Glow Trio provides three mini morning routine essentials and includes travel versions of several best selling products

The store also offers Build Your Own Full Size Set and Build Your Own Minis Set options Customers can select multiple products instead of purchasing a fixed routine The full size set currently offers savings when three or more items are selected

 

Who Is YSE Beauty Designed For

 

YSE Beauty is primarily positioned toward adult women who want a straightforward skincare routine that fits around work family and everyday responsibilities

The brand specifically describes itself as skincare for women who are too busy for complicated skincare It places particular emphasis on women in the late thirties and forties whose skin may be changing and who want a practical routine

The product range can be relevant to people interested in several common skincare priorities

Hydration and dry looking skin

Dullness and uneven looking tone

Visible texture

Dark spots and discoloration

Visible signs of aging

Under eye brightness and puffiness

Daily sun protection

Natural looking makeup preparation

Simple skincare routines

The collection is therefore broad enough to cover different concerns while remaining focused on facial skincare and natural looking complexion care

 

Overall Product Positioning

 

YSE Beauty occupies a space between traditional clinical skincare and modern natural looking beauty

It is not positioned as a basic cleanser and moisturizer brand At the same time it does not attempt to offer hundreds of unrelated beauty products

Instead the collection is built around a smaller number of purposeful products

The strongest categories are exfoliation serums moisturizers brightening treatments eye care and SPF Lip products complexion products and beauty tools extend the collection into everyday makeup

The brands best seller assortment also shows how closely these categories are connected Exfoliation prepares the skin Vitamin C supports the morning routine Peptide products focus on hydration and plumpness Moisturizers support the skin barrier SPF provides daytime protection Eye products add targeted care

This creates a collection where individual products can work independently while also fitting into a wider routine

 

Conclusion

 

YSE Beauty is a focused skincare and beauty brand built around practical routines and multifunctional products Founded by Molly Sims the brand emphasizes clinically effective formulas barrier friendly care and a simplified approach to daily skincare

Its collection includes exfoliating pads and gel vitamin C and peptide serums retinol dark spot treatment moisturizers SPF primer eye cream eye masks cleanser lip products highlighter makeup brush and several ready made skincare routines

Your Favorite Ex Barrier Friendly Exfoliating Pads are among the clearest flagship products because YSE Beauty identifies them as a best seller and offers standard travel and refill formats Morning Cocktail Vitamin C Brightening Serum and Skin Glow SPF 30 Primer are also identified as best sellers while Xtreme Glow the eye masks Peptide Stacking Duo Full Face of Glow Duo and Minutes to Glow Trio are important parts of the brands current best selling assortment

There is not enough publicly available sales data to confirm which individual product produces the highest revenue However the products marked as best sellers provide a useful picture of the items that YSE Beauty currently considers especially important within its collection

Overall YSE Beauty is best understood as a streamlined skincare brand for people who want effective looking daily care without an unnecessarily complicated routine Its combination of targeted treatments practical formats coordinated sets and natural complexion products gives the store a complete range that can support both skincare and everyday beauty needs

 

 

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FAQ

 

What is YSE Beauty

YSE Beauty is a skincare and beauty brand founded by Molly Sims The brand focuses on clinically effective and barrier friendly products designed around shorter and more practical skincare routines

 

What does YSE Beauty sell

 

YSE Beauty sells exfoliators serums moisturizers SPF primer eye care cleanser lip products complexion products beauty tools and complete skincare sets

What is the best selling YSE Beauty product

Your Favorite Ex Barrier Friendly Exfoliating Pads are one of the products currently marked as a best seller by YSE Beauty The store also marks several other products as best sellers The company does not publicly provide complete product revenue data so the highest revenue product cannot be independently confirmed

 

What are Your Favorite Ex Exfoliating Pads used for

 

The pads are designed to gently dissolve buildup and leave skin looking smoother and more even They are also intended to prepare skin for later skincare and makeup

Does YSE Beauty offer travel sizes

Yes The store offers travel and mini formats for several products including the Your Favorite Ex Pads Morning Cocktail Serum Last Call Retinol Serum Take It Off Cleanser Problem Solver and Xtremely Rich Moisturizer

 

What is Morning Cocktail Vitamin C Serum

 

Morning Cocktail is a brightening serum containing three forms of stabilized vitamin C together with niacin amide It is designed for brightening hydration and antioxidant support and is currently listed as a best seller

 

What is Xtreme Glow Serum

 

Xtreme Glow is a peptide based serum designed around hydration visible plumpness smoothness and brightness It contains ingredients including Tripeptide 1 Hex peptide 9 squalene and Diglucosyl Gallic Acid

 

What is Skin Glow SPF Primer

 

Skin Glow is a three in one SPF 30 primer designed to provide sun protection complexion preparation and a luminous finish The formula includes niacin amide sodium hyaluronate and spirulina maxima extract

 

Does YSE Beauty sell retinol

 

Yes Last Call Gentle Daily Retinol Serum combines retinol with niacin amide and omega fatty acids and is designed to improve the appearance of texture and tone A mini size is also available

 

What is The Problem Solver

 

The Problem Solver is a tranexamic dark spot cream designed to improve the appearance of dark spots and uneven discoloration Its formula includes tranexamic acid niacin amide licorice root extract and pomegranate seed oil

 

Does YSE Beauty sell moisturizer

 

Yes The current collection includes Xtremely Quenched Peptide Instant Glow Moisturizer and Xtremely Rich Brightening and Barrier Supportive Moisturizer Xtremely Quenched focuses on layered hydration and makeup preparation while Xtremely Rich provides a richer moisturizing option

 

Does YSE Beauty sell makeup

 

YSE Beauty has a smaller makeup and complexion category alongside its skincare Products include Like A Gloss Hydrating Lip Tint Vacation Glow Moisturizing Highlighter Stick and The Finisher One and Done Brush

 

Does YSE Beauty offer skincare sets

 

Yes The store offers several ready made sets including the Peptide Stacking Duo Full Face of Glow Plump and Protect Duo Minutes to Glow Trio Instant Glow Trio AM Power Duo and PM Power Duo Customers can also build their own sets

 

What makes YSE Beauty different

 

The main distinction is its focus on shorter routines and multifunctional formulas Rather than requiring a large number of separate products the collection is designed so individual formulas can address several everyday skincare needs while fitting into simple morning and evening routines

 

 

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